Resource Details
1 Copies Available
Trend watching
how the media create trends and how to be the first to uncover them
Statement of responsibility: Merriam, J. E.; Makower, J.
General material designation: Not recorded
Bibliographic description (AACR2)
| Accession no. | SL-2763 |
|---|---|
| Resource type | Book |
| Edition | Not recorded |
| Language | English |
| Place of publication | Not recorded |
| Publisher | AMACOM |
| Date of publication | 1988 |
| Collation / extent | 210 p. |
| Number of pages | 210 |
| Series | Not recorded |
| ISBN | 0814458904 |
| ISSN | Not recorded |
| Call number | Pq2.U5M34 |
Summary / abstract note
Published in: London- New York Toronto Physical description: ix, 210 pages : illustrations ; 22 cm
General notes
Not recorded
Subject headings: Language and Literature Mass media -- United States. Mass media -- Statistical methods. Content analys
Availability by copy
| Item code | Location | Shelf / Site | Collection | Status | Due date |
|---|---|---|---|---|---|
| Pq2.U5M34 C.1 | Adenta New Site | - | - | Available | - |
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